CD Skripsi

Analisis Struktur Perilaku Kinerja Usaha Percetakan (Studi Kasus Pada Usaha Percetakan Di Kecamatan Sukajadi Kota Pekanbaru)

---

This research was conducted at a printing business in Sukajadi Subdistrict, Pekanbaru City. This research aims to find out how the structure, behavior, market performance formed in the printing business in Sukajadi Subdistrict. The population in this study as many as 71 business units and sample determination using probability sampling techniques with the sample method used is the sampling design area, so the number of samples in this study amounted to 18 units of printing business. This research method is descriptive qualitative.
The results showed that the structure of printing business in Sukajadi sub-district is oligopoly with an average concentration ratio of the four largest companies (CR4) of 57.92% and IHH of 1101.14. Barriers to business entry are low so that new entrants have the opportunity to gain market share, known from the mes average of 8.64%.
The results showed that the concept of printing business in Sukajadi sub-district is oligopoly with an average ratio ratio of the four largest companies (CR4) of 57.92% and IHH of 1101.14. The entrance of low business so that we just give points for market share, know from the average MES of 8.64%. Business behavior seen from the results of CLR research ranges from 1.44 – 6.67 this means that business behavior has a tendency as a capital intensive business. The performance of printing business with the highest PCM value of 64.2% is not the largest market share (MS). This means that the profits seen from PCM are not affected by market share.
Keywords : Structure-Behavior-Performance, concentration ratio (CR4), Harfindahl-Hirschman Index (IHH), Minimum Efficiency of scale (MES), Capital to Labour Ratio (CLR), Price Cost Margin (PCM).

---

Ketersediaan

Informasi Detail

Judul Seri

-

No. Panggil

02 01. 121 (0031)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Ilmu Ekonomi., 2021

Deskripsi Fisik

ix, 79 hlm.; ill.: 29 cm

Bahasa

Indonesia

ISBN/ISSN

-

Klasifikasi

02 01. 121 (0031)

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

ILMU EKONOMI

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Daus

Versi lain/terkait

Lampiran Berkas

Komentar

---

Anda harus masuk sebelum memberikan komentar