CD Skripsi

Faktor – Faktor Yang Mempengaruhi Penawaran Jasa Wedding Organizer Di Kota Pekanbaru

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This research was conducted in the city of Pekanbaru which is the center of government, commerce, education and others in Riau Province. High mobility makes the city of Pekanbaru has increased population every year. This means that the higher the demand for the public to use the services of the Wedding Organizer, considering that people who want their work to be faster and more practical. The purpose of this study was to determine the factors that influence the Supply for Wedding Organizer services in Pekanbaru City. In this study the population was taken from all Wedding Organizer entrepreneurs in Pekanbaru using 14 samples. Using Quantitative Descriptive with SPSS tool version 2.4. By using multiple linear regression to test the hypothesis. The results of this study indicate that the R Squared value is 0.917 which means that 91.7% of Wedding Organizer requests are influenced by variable rental prices, production cost, and promotions while 8,3% is influenced by other variables not examined by researchers. Partially, the rental price has a positive and significant effect on the supply of the Wedding Organizer while the Production Cost and Promotion variables have a significant positive effect on the Supply of the Wedding Organizer.
Keywords: Supply, Rental Price, Production Cost, Promotion

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

02 01. 121 (0042)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Ilmu Ekonomi., 2021

Deskripsi Fisik

ix, 79 hlm.; ill.: 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

02 01. 121 (0042)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

ILMU EKONOMI

Info Detail Spesifik

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Pernyataan Tanggungjawab

Daus

Versi lain/terkait

Lampiran Berkas

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