Pengaruh Brand Awareness Dan Penerimaan Augmented Reality (Virtual Try On) Te…

This study aims to determine and analyze the effect of Brand Awareness and Augmented Reality through Consumer Satisfaction on Repurchase Decisions Optik Melawai Mall SKA Pekanbaru Branch. This research is based on the level of retail optical competition at SKA Mall is getting fierce plus the level of the number of consumers has not met the target after the occurrence of Covid-19. There are 7 hy…