Pengaruh Bauran Pemasaran Dan Kualitas Pelayanan Terhadap Keputusan Pembelian…

This study aims to determine the effect of the marketing mix and the quality of service on purchasing decisions (study in the semoga sukses cell Pekanbaru) partially and simultaneously. Marketing mix and service quality as independent variables ( ) while purchasing decisions as the dependent variable (Y). this research was conducted at semoga sukses cell Pekanbaru which is located at Jalan Lemb…