Pengaruh Experiential Marketing Dan Kualitas Produk Terhadap Kepuasan Konsume…

The research conducted at RM. Pondok Gurih Pekanbaru where located in Jl. Sudirman No. 22. The problem in this study is number of buyers has decreasing, percentage of target achievement has decreased, complaints from consumer and the failure of the company’s sales target has not been achieved, this study aims to determine the effect of experiential marketing and product quality on consumer s…