Analisis Pemasaran Kakao Di Kecamatan Benai Kabupaten Kuantan Singingi

This research aimed to analyze the marketing of cocoa in Sub-District of Benai, Kuantan Singingi Regency based on marketing channel, market structure, market behavior, and market performance. This research was conducted in Talontam Village and Banjar Benai Village, Benai Sub-district, Kuantan Singingi Regency. On farmer’s sample used purposive sampling and merchant’s sample used snowball sa…