Pengaruh Pelaksanaan Promosi Dan Penetapan Harga Terhadap Keputusan Pembelian…

This study was conducted at Plaza Mebel Furniture Center Pekanbaru which is located on Soekarno Hatta No.89A, Tangkerang Barat, Pekanbaru City, Riau, 28282. This study aims to determine the effect of promotion and pricing decision on purchasing at the Furniture Center Plaza Pekanbaru. Data analysis using descriptive analysis by using SPSS Program. The population was 7.200 Furniture Center Plaza…