Efektivitas Komunikasi Program #Genzhetikyuk! Dalam Mengampanyekan Hemat Plas…

The communication was stated to be effective if the stimulus delivered by the communicator can be developed and understood well by the receiver. According to Cutlip, etc. (2011), to see the effectiveness of communication in public relations programs, it needs the main principles. These are credibility, context, content, clarity, continuity and consistency, channel, and capability of the audienc…