Pengaruh Pelaksanaan Promosi Dan Kualitas Produk Terhadap Keputusan Pembelian…

Abstract This study aim to determine how much influence promotion implementation and product quality have on consumer purchasing decisions. The sample in this study was taken as many as 57 respondents who were determined using Slovin formula. Data collection techniques in this study using interview methods and questionnaires filled by consumen who bought house at Mutiara Tenayan Raya Pekanbar…