Pengaruh Lifestyle Marketing Mix Terhadap Keputusan Pembelian Kamera Digital …

This research aimed to analysze Lifestyle Marketing Mix on Purchase Decision and Customer Satisfaction, research applied on Customer who bought of Digital Camera Sony in Pekanbaru City. The object of this research was customer of Digital Camera Sony in Pekanbaru City. This research consists of four variables: one dependent variable, one intervening variable and one independent variables. They a…