Pengaruh Kualitas Pelayanan Dan Kualitas Produk Terhadap Kepuasan Konsumen Da…

This study aims to determine service quality and product quality on customer satisfaction at PT Wahana Wirawan Riau Pekanbaru partially and simultaneously. This research using assosiatif quantitative methods with the SPSS program. The population is consumers who purchase Nissan cars as many as 65 people. The technique used is Accidental Sampling. Through the questionnaire used in this study, it…