Analisis Pengaruh Content Marketing Terhadap Customer Engagement (Studi Pada …

ANALYSIS OF THE INFLUENCE OF CONTENT MARKETING ON CUSTOMER ENGAGEMENT (STUDY ON INSTAGRAM @VIERAOLEHOLEH.ID) By: Mefi Septiandini Advisor: Evawani Elysa Lubis, M.Si The development of technology has grown very rapidly. This also affects the world of marketing through social media, including Instagram. @vieraoleholeh.id is a specialty food brand by Riau Province. The marketing strategy implem…