Pengaruh Kualitas Pelayanan Dan Store Atmosphere Terhadap Kepuasan Konsumen …

This research aims to determine the effect of service quality and store atmosphere as independent variables (X) on consumer satisfaction as the dependent variable (Y) at the De'piek Ujungbatu Rokan Hulu café. The method used in this research is descriptive and quantitative statistics with the SPSS program. The sample for this research was taken from 100 respondents, selected using a non-probab…