Videotron is one of the outdoor advertising media that is used by the private companies to promote their product. But as time goes by, the government also use Videotron, like The Government of Padang Panjang. This study aims to know how is the communication Effectivity of "Kaba Padang Panjang" in Videotron as government's media to spread information to Padang Panjang citizen. This study use q…