Pengaruh Promosi Dan Store Atmosphere Terhadap Minat Beli Konsumen Pada Seleb…

ABSTRACT The research conducted at Selebriti Asian&Suki Restaurant Pekanbaru where located in Jl. Sudirman No.426 Lt 1, Gedung Star City Square. The problem in this study is number of buyers has decreasing, percentage of target achievement has decreased, and the failure of the company’s sales target has not been achieved, this study aims to determine the effect of promotion and store atmos…