Pengaruh Kualitas Pelayanan Dan Kualitas Produk Terhadap Loyalitas Pelanggan …

This research was conducted at the dahliah Pekanbaru burger located on Jl. Dahlia No.24 sukajadi, kec. Sukajadi, the city of Pekanbaru - Riau. The problem in this study is the decline in the past year and not achieving the target number of customers who are allegedly influenced by customer loyalty. The purpose of this study was to determine the effect of service quality and product quality on c…