Pengaruh Pelaksanaan Promosi Dan Citra Perusahaan Terhadap Minat Konsumen (St…

This research was conducted at the Grand Suka Hotel Pekanbaru, located on Jl. Soekarno Hatta Kav. 148 Pekanbaru, Riau. The purpose of this study was to determine the effect of promotion and corporate image on consumer interest (a case study at Hotel Grand Suka Pekanbaru) partially and simultaneously. In this research, the method used is quantitative descriptive analysis with the SPSS progra…