This research aims to analyze the influence of brand awareness, perceived quality, and promotion on purchasing decisions for Honda brand automatic motorbikes at PT. Capella Honda 88 Pekanbaru. Brand awareness, perceived quality, and promotion are independent variables (X) while purchasing decisions are the dependent variable (Y). The problem in this research is that sales targets have not been …
This study was conducted to determine and analyze the effect of incentives and job training on employee performance at PT PLN (Persero) UP3 Pekanbaru. The independent variables or independent variables in this study are incentives (X1) and job training (X2), while the dependent variable or the dependent variable in this study is employee performance (Y). There are problems in the research, name…
The aim of this research is to determine and analyze the influence of viral marketing (X1) and brand ambassadors (X2) on purchase decisions (Y) of Shopee e-commerce users (consumer survey of Riau University students). The data sources used in this research are primary data and secondary data. Primary data was obtained directly from the subjects studied through distributing online questionnaires…
This research aims to determine and analyze the influence of reward (X1) and punishment (X2) on employee performance (Y) at the building materials distributor company PT. Bintang Distribusi Indonesia in Pekanbaru. Research data was obtained based on a questionnaire distributed to all employees of PT. Bintang Distribusi Indonesia, so the data in this study is primary data. There were 37 employee…
This study aims to determine the influence of financial literacy and financial technology on the performance of SMEs: A Case Study on Culinary SMEs Using the Grab Application in Duri Bengkalis. The method used in this research is quantitative descriptive analysis using the SPSS Statistics 25 program. This study uses a population of 246 SMEs in the Culinary Sector of Duri Bengkalis that use the …
This study was conducted at PT. Suka Fajar Pekanbaru. The purpose of the study was to understand the effect of the work environment on employee motivation through job satisfaction at PT. Suka Fajar Pekanbaru. The work environment was the independent variable, motivation was the dependent variable, and job satisfaction was the intervening variable. The problem in the study was the significant de…
THE EFFECT OF THE COMPETENCE AND WORK ENVIRONMENT ON THE EMPLOYEE PRODUCTIVITY (Study Of PT.Lutvindo Wijaya Perkasa In The Pekanbaru Region Production Section) By : Nurmalinda Email : [email protected] Advisor: Okta Karneli Business Administration Study Program, Department of Administrative Science Faculty of Social and Political Sciences Riau University, Pekanbaru, Indonesia Bina…
ABSTRACT The purpose of this study was to determine the influence of career development and work discipline on employee performance. This research was conducted at a private television company, namely PT. Riau Media Televisi (RTV) Pekanbaru. The study involved 64 respondents who were all employees at PT. Riau Media Televisi Pekanbaru. The sampling technique used in this study was total samplin…
This research was conducted to determine and analyze the influence of work motivation and work conflict on employee performance at PT. Upaya Tehnik Riau Daratan. As an important aspect of economic and social life, business is a very interesting activity today, and has experienced various new challenges in today's business competition. To face various business competitions, business people must …
This research was conducted to determine and analyze the influence of incentives and career development on employee job satisfaction at PT. PLN (Persero) UPDK Pekanbaru. The independent variables in this study are incentives (X1) and career development (X2), while the dependent variable is employee job satisfaction (Y). There are issues in this study, such as employees arriving late to work, le…
This research was conducted with the aim of finding out the effect of providing work motivation and the work environment on employee morale at the Tresya Tanjung Balai Hotel, North Suamtera Province. Providing work motivation and work environment as independent variables (X1,X2) while employee morale is the dependent variable (Y). The problem found in this research is the lack of employee moral…
The purpose of this study is to determine the influence of advertising attributes consisting of tagline, jingle, and color on the brand awareness of the Blibli marketplace among students at the University of Riau. The research method used is a survey method with data collection techniques in the form of questionnaires responded to by 396 respondents. Respondents were determined using purposive …
This research aims to analyze the effect of Reward (X1), Punishment (X2), on employee motivation (Y) at PT. Lutvindo Wijaya Perkasa Pekanbaru. The research method used in this study is a quantitative method by distributing questionnaires to employees of PT. Lutvindo Wijaya Perkasa. The data analysis technique used is multiple linear regression analysis using SPSS version 23. Based on the result…
This research was conducted to determine and analyze the influence of training and work discipline on employee performance at PT. PLN (Persero) UPDK Pekanbaru. The independent variables or independent variables in this research are training (X1) and work discipline (X2), the dependent variable or dependent variable in this research is employee performance (Y). The problem in this research is fl…
This research aims to explore alternative pricing strategies for Geprek Bang Kumis Balam Sakti Pekanbaru by connecting them to the new chicken steak menu. This research includes exploring the internal and external factors that influence the prices of new menu chicken steak and investigating alternative strategies used by Geprek Bang Kumis in determining prices to determine the prices of new ite…
This study aims to determine the effect of job placement and work experience on employee performance at Tampan Mental Hospital, Pekanbaru City partially and simultaneously. This study used a questionnaire as a data collection tool distributed to 73 respondents. The data analysis technique used is multiple linear regression, hypothesis testing, and determination keofisien using SPSS 16. 16. Bas…
This research aims to determine the influence of customer knowledge and perceived value on the decision to become a Non-Wage recipient participant at BPJS employment Pekanbaru Panam branch. The method used in this research is descriptive and quantitative statistics with an explanatory research model. The sample in this study consisted of 100 respondents determined by convenience sampling and us…
The increasingly developing era of globalization, requires organizations to continue to move forward. Organizational progress cannot be separated from the role of human resources. This is because the strength of every organization lies in its human resources so that each employee's performance will determine the organization's performance. This research was conducted at BPJS Kesehatan Cabang Pe…
This study aims to determine the effect of food quality, store atmosphereon consumer satisfaction at Pecel Lele Wonosobo Sudirman Pekanbaru. The method used in this study is quantitative statistical method. The sample in this study amounted to 100 respondents who were determined using purposive sampling and using questionnaires as data collection instruments. From data analysis which includes v…
This study aims to determine the effect of brand image and service quality on customer satisfaction at the Winaria 1 hotel Siak Sri Indrapura City. The method used in this research is descriptive and quantitative statistics using explanatory research models. The sample in this study amounted to 96 respondents who were determined using Purposive Sampling and using a questionnaire as a data colle…