Ditapis dengan
Strategi Word Of Mouth Marketing (WOMM) Pada Rotte Bakery Dalam Membangun Bra…
Rotte Bakery is one of the bakeries in Pekanbaru City that uses word of mouth marketing (WOMM) in its marketing to build consumer brand awareness. This Bakery is known to have cheap and halal products and 20% of the profits are used for social contributions. The research aims to find out how the segmentation, targeting, and positioning of Rotte Bakery in building consumer brand awareness and to…
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- x, 113 hlm.: ill.: 29 cm
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- 01 06.119 (0128)
Komunikasi Pemasaran D’penyetz Dalam Menarik Minat Konsumen Di Pekanbaru
The city of Pekanbaru is a strategic area where the population is increasing and becoming a metropolitan city. Of course there have been many mushrooming restaurants in Pekanbaru such as: Pondok Patin H.M. Yunus, Sushi Tei, Savory Pondok, Buana City, Delicious, Kian Wee Fish, Ta Wan Restaurant, and so on. The presence of other restaurants as Competitors who sell a variety of Indonesian specialt…
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- ix, 51 hlm.: ill.: 29 cm
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- 01 06.119 (0126)
Implementasi Corporate Social Responsibility (Csr) Pt Semen Padang Pada Progr…
The Indonesian government has issued a law on Corporate Social Responsibility (CSR) stated in Law Number 40 of 2007 article 64 which says companies that carry out business activities in the field or related to natural resources must carry out social and environmental responsibilities. One industrial company that is aware of these responsibilities is PT Semen Padang. Besides being consistent in …
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- xi, 108 hlm.: ill.: 29 cm
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- 01 06.119 (0125)
Transformasi Nilai-Nilai Budaya Pada Ritual Bakar Tongkang Di Bagansiapiapi K…
The Bagansiapiapi Fuel Barge Burning Tradition is an annual ritual performed by people of Chinese descent in the Bagansiapiapi area, Rokan Hilir, Riau Province. With the consequence of the declining understanding of the younger generation of Chinese people towards Go Ge Cap Lak because they see it as part of their ancestral/ancestral belief traditions. The younger generation of the Bagansiapiap…
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- ix, 70 hlm.: ill.: 29 cm
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- 01 06.119 (0124)
Strategi Komunikasi Pemerintah Kabupaten Siak Dalam Meningkatkan Pelaksanaan …
The obstacle of development is not only the responsibility of the government but is a shared responsibility that must be held by three main pillars of development, namely the government, private sector and community. Siak Regency Government responded to the challenges by involving the role of the private sector, through a management strategy of CSR programs that is more systematic and synergize…
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- ix, 122 hlm.: ill.: 29 cm
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- 01 06.119 (0123)
Pengaruh Komunikasi Interpersonal Terhadap Organizational Citizenship Behavio…
Humans as social beings need other people to interact with each other. This is a fact that most human persons are formed from the results of social interaction with each other. Communication can be carried out directly verbally without going through media intermediaries between two people or groups actively and interactively known as interpersonal communication. Human resources are the most imp…
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- xi, 69 hlm.: ill.: 29 cm
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- 01 06.119 (0122)
(Studi Pada Kelompok Usaha Dapur Pesisir Oleh Pemberdayaan Kesejahteraan Kelu…
The Family Income Improvement Business or commonly referred to as UP2K is one of the work programs in the Tim Penggerak PKK of Kepulauan Meranti Regency. The Work Program is one of the efforts of the Tim Penggerak PKK of Kepulauan Meranti Regency to help improve the economy of the community, especially the people of Kepulauan Meranti Regency. One of their program targets is the Dapur Pesisir UP…
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- xi, 103 hlm.: ill.: 29 cm
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- 01 06.119 (0121)
Perilaku Komunikasi Verbal Penyiar Radio Di Kota Pekanbaru
In a broadcast media the rise and fall of existence is normal. Along with the increasing competition in the broadcasting world, all broadcast media are working hard to maintain their existence. One form of broadcast media is radio. The announcer is the spearhead of the radio, representing the radio. He interacts directly with listeners. Therefore radio announcer are required to have good verbal…
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- ix, 86 hlm.: ill.: 29 cm
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- 01 06.119 (0120)
Makna Simbol Upacara Adat Pabuat Boru Pada Masyarakat Batak Mandailing Di Kab…
The pabuat boru traditional ceremony is a marriage ceremony in the Mandailing Batak tribe. Until now the ceremony is still ongoing and carried out by the Mandailing Batak community in the South Tapanuli Regency of North Sumatra. This ceremony involves various various elements of society. This research is focused on the purpose of knowing how the symbols of the traditional ceremony of pabuat bor…
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- vii, 75 hlm.: ill.: 29 cm
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- 01 06.119 (0119)
Komunikasi Instruksional Guru Dalam Pelajaran Bahasa Inggris Pada Taman Kana…
The world of education at the level of kindergarten to the level of higher education must pay attention to science and technology and international language skills to anticipate the arrival of international languages into world languages. El-Shaddai Mulia School is a Kindergarten School that is present in the midst of the community to help early childhood become God-fearing children and skilled…
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- x, 115 hlm.: ill.: 29 cm
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- 01 06.119 (0118)
Komunikasi Kesehatan Bina Keluarga Remaja Dalam Edukasi Gaya Hidup Sehat Kelu…
“Bina Keluarga Remaja” (BKR) is a work program of the National Family Planning Population Agency (BKKBN) called Planning Generation ( GenRe ). “Bina Keluarga Remaja” at Sungai Buluh village was inaugurated at the beginning of the year 2018. The establishment of the BKR was due to the emergence of awareness about the problems of teens that occurred in society such as smoking and drug abu…
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- viii, 112 hlm.: ill.: 29 cm
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- 01 06.119 (0116)
Strategi Hubungan Masyarakat Dalam Pengelolaan Website Sebagai Media Informas…
The Regional Office of the Ministry of Religion of Riau Province is one of the government agencies that uses the website as a source of information media for the public. Management of website thiswith the domain riau.kemenag.go.id is managed by the Information and Public Relations division or the so-called Inmas. Riau Ministry of Religion has many branches under it such as the Religion of the R…
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- vii, 113 hlm.: ill.: 29 cm
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- 01 06.119 (0115)
Pengaruh Komunikasi Interpersonal Terhadap Motivasi Berprestasi Antar Anggota…
Effective interpersonal communication is exchanging information, ideas, beliefs, feelings and attitudes between two people whose results are in line with expectations. Achievement motivation is an encouragement and strength in a person to do certain goals that he wants to achieve. In one application, interpersonal communication is used in the field of dance. The main reason for conducting inter…
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- 01 06.119 (0113)
Strategi Media Relations Branch Communication PT Angkasa Pura II Bandara Kual…
Branch Communiation is a connecting bridge between a company with society. So that Public Relation practicioner of PT. Angkasa Pura II (Persero) keep on trying to build positive sinergy with media in order to increase positive image. Kualanamu Airport is one of majestic icon at Sumatera Utara which continuosly gain 4 star Skytrax in three times. Despite building a lot of cooperation with media …
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- xii, 95 hlm.: ill.: 29 cm
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- 01 06.119 (0114)
Etnografi Komunikasi Tradisi Chengbeng Bagi Etnis Tionghoa Di Daerah Rantau P…
One of the ethnic groups in Indonesia is Chinese, based on data from the Central Statistics Agency (BPS) in 2010, the number of ethnic Chinese in Indonesia reached 2.83 million or around 1.2% of the total population in Indonesia. Cheng Beng is a tradition carried out by Chinese people to respect their ancestors by visiting pilgrimages or praying on the ashes, one of which is located in Rantau P…
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- vi, 69 hlm.: ill.: 29 cm
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- 01 06.119 (0112)
Strategi Pengelolaan Komunikasi Corporate Social Responsibility Pada Bidang P…
PT Pertamina Refinery Unit II Dumai implements a CSR program with the purpose of helping the community's economy as well as answering the problems that occur in the operational area, especially in the Bukit Datuk Village, Dumai City. CSR RU II program has achieved the green PROPER achievement form the Ministry of Environment and Forestry. One of Pertamina's RU II Dumai CSR programs to answer ma…
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- ix, 73 hlm.: ill.: 29 cm
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- 01 06.119 (0111)
Makna Simbol Ritual Menurunkan Jalur Di Kabupaten Kuantan Singingi
The culture of the boat race in Kuantan Singingi Regency is a cultural tradition that has been going on from the colonial era to the present, the tradition is a boat race. Run this route every year in commemoration of the Independence Day of the Republic of Indonesia which is usually held in August every year. The runway tradition of this route is not only included in the cultural tourism agend…
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- ix, 77 hlm.: ill.: 29 cm
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- 01 06.119 (0110)
Efektivitas Komunikasi Program #Genzhetikyuk! Dalam Mengampanyekan Hemat Plas…
The communication was stated to be effective if the stimulus delivered by the communicator can be developed and understood well by the receiver. According to Cutlip, etc. (2011), to see the effectiveness of communication in public relations programs, it needs the main principles. These are credibility, context, content, clarity, continuity and consistency, channel, and capability of the audienc…
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- xii, 84 hlm.: ill.: 29 cm
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- 01 06.119 (0109)
Penerapan Kode Etik Jurnalistik Pada Foto Jurnalistik Di Media Online Pekanba…
Journalistic photo at online media still become masterpiece by several media. Especially at pekanbaru.tibunnews.com which always use photo as the news. Although, at the other side, pers have some journalistic code of ethics that must be followed. This research purpose to know how journalists pekanbaru.tribunnews.com apply and understand about journalistic code of ethics at journalistic photo. …
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- x, 76 hlm.: ill.: 29 cm
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- 01 06.119 (0108)
Penerapan Customer Relation Management Dalam Meningkatkan Jumlah Pengunjung P…
The hotel is an industry engaged in lodging services. The emergence of new hotels makes old hotels increasingly active to improve service quality. The creation of customer satisfaction by the Grand Central Pekanbaru Hotel provides the benefits and reputation of the hotel to be good in the eyes of customers and also the profits obtained by the hotel will increase. The purpose of this study was t…
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- xii, 79 hlm.: ill.: 29 cm
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- 01 06.119 (0107)
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah